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Here, scalarization techniques for multi-objective optimization problems are addressed. A new scalarization approach, called unified Pascoletti-Serafini approach, is utilized and a new algorithm to construct the Pareto front of a given bi-objective optimization problem is formulated. It is shown that we can restrict the parameters of the scalarized problem. The computed efficient points provide a nearly equidistant approximation of the whole Pareto front. The performance of the proposed algorithm is illustrated by various test problems and its effectiveness with respect to some existing methods is shown.